Ultimate Rally 2027

15:00

The rally kicks off in the picturesque region of Provence, France. Check-in at our hotel in Charols, France opens at 15:00h, inviting you to settle in and enjoy the stunning panoramic resort, unwind at the spa, or take a dip in the scenic pool before the evening falls in the beautiful Provence region.

19:30

At 19:30h, join us for a welcome drink. The perfect chance to meet fellow participants. Following this, indulge in a luxurious Michelin* dinner paired with fine wines as we toast to the start of the Ultimate Rally 2027.

After breakfast

Today is all about one thing: driving. No need to pack your bags as we return to the same hotel.

After breakfast, we set out on an incredible loop through the heart of Provence. A full day dedicated to discovering some of the most spectacular driving roads this region has to offer.

Forget the familiar routes. Today we venture deeper into Provence, onto roads you may never have seen before. Perfect asphalt, endless flowing corners, fast open sections and beautifully technical stretches follow one another as we cross an ever-changing landscape of forests, mountains, vineyards and remote Provençal countryside.

This is Provence at its very best from behind the wheel. Quiet roads, mesmerizing views and kilometre after kilometre of pure driving pleasure. The kind of roads that seem almost designed for sports cars, where the journey itself becomes the highlight of the day.

Midday

Around midday, we’ll pause for a suggested lunch stop before continuing our drive through another carefully selected series of spectacular roads. With every section offering something different, expect one of the most memorable driving days of the rally.

Late afternoon & evening

Later in the afternoon, we return to our hotel in Charols, where the rest of the day is yours. Tonight is a free evening, giving you the opportunity to slow down after an unforgettable day behind the wheel. Relax at the hotel, enjoy a glass of wine, or choose your own restaurant for dinner and make the evening entirely your own.

Morning

Today, we leave Charols behind and set out on an unforgettable journey through the heart of Provence. The route takes us past picturesque villages, rolling countryside and endless lavender fields, following some of the region’s most beautiful driving roads before the landscape becomes increasingly wild and dramatic.

As we head south, the flowing Provençal roads lead us towards the spectacular rocky landscapes of the Verdon. Expect endless curves, impressive cliffs, deep gorges and breathtaking viewpoints as we make our way through one of France’s most spectacular driving regions.

Midday

Around midday, we’ll pause for a suggested lunch stop before continuing towards Tourrettes.

15:30

By 15:30h, we arrive at our spectacular 5-star destination: an enormous 750-acre private estate surrounded by untouched Verdon nature. With two championship golf courses, multiple restaurants, an extensive spa, beautiful swimming pools and incredible views across the surrounding hills, it feels more like its own private world than a hotel.

After checking in, take time to unwind by the pool, visit the spa, explore the estate or simply enjoy a glass of wine on your private terrace.

Evening

Tonight, we leave the resort behind for a special local dining experience. Private transfers will take us to a carefully selected restaurant, where we’ll enjoy a gourmet dinner together in an authentic setting. After dinner, our transfers will be waiting to bring everyone comfortably back to the hotel, so you can simply enjoy the food, the wines and the evening.

After breakfast

Today, there’s no need to pack your bags. We’ll be staying a second night at our incredible 750-acre estate, giving us the freedom to head out for another unforgettable day of driving while everything remains waiting for us back at the hotel.

After breakfast, we set off to explore some of the most spectacular roads of the Côte d’Azur hinterland. One of today’s highlights is the famous Red Rock Road, where deep red cliffs, narrow winding tarmac and dramatic rock formations create an almost surreal driving landscape.

From there, we continue towards Gréolières and its spectacular French Balcony Roads. Carved directly into the mountainsides, these narrow and twisting roads offer incredible views across deep valleys and rugged Provençal scenery. Tunnels, overhanging cliffs and endless curves make this one of those routes that feels made for driving.

Afternoon

In the afternoon, we return to our 5-star estate, with plenty of time to enjoy the pool, spa or simply relax before the evening begins.

Evening

The evening is free. Enjoy the estate, relax with a glass of wine or choose a restaurant for dinner at your own pace.

After breakfast

After breakfast, we leave our vast Provençal estate behind and set out for one of the true highlights of the rally: a journey straight through the heart of the Verdon.

Today’s route takes us deep into one of France’s most spectacular landscapes, where turquoise waters, towering limestone cliffs and winding mountain roads create an incredible backdrop.

The highlight is the legendary Route des Crêtes, following the rim of the Gorges du Verdon, often referred to as Europe’s Grand Canyon. With sheer drops of up to 700 metres, dramatic viewpoints and spectacular roads carved high above the gorge, this is Provence at its most impressive.

Afternoon

After an unforgettable day behind the wheel, we continue south towards Flayosc, where our final 5-star retreat awaits. Hidden among hundreds of hectares of vineyards, olive groves and untouched Provençal countryside, this historic wine estate offers a completely different atmosphere for our final stay. Expect beautiful gardens, an extensive spa, swimming pools and exceptional gastronomy, all surrounded by the estate’s own vineyards.

After checking in, relax by the pool, enjoy the spa, explore the estate and its vineyards, or settle in with a glass of local wine as the sun goes down.

Evening

In the evening, we celebrate the end of the rally together with a Michelin-starred closing dinner and accompanying wines.

After breakfast

After a final breakfast surrounded by the serenity of Provence & Verdon, it’s time to bid farewell and begin the journey home. With memories of breathtaking drives, stunning landscapes, and unforgettable moments, you leave refreshed and inspired, already dreaming of the next adventure.